We’re always talking about how important it is to know your customers and working with our clients to get that insight. So we’re really pleased with one of the new features that Facebook has introduced for Page administrators – you can now designate different permission levels to admins on your Page.
This should mean that the PR team internally and externally can still get access to that all important Insights data without Page owners giving up all control. There’s a handy little table here to show the different levels.
The other update is Page Post Scheduling so admins can plan Page posts ahead and prepare them in advance – this could be a saviour for those out of hours posts!
Definitely some great changes for people in PR.