In recent years, MSI has established itself as one of the world’s top laptop brands. It is known for industry leading innovation and its bold ambition to create the perfect gaming laptop. The integrated brief will deliver a mix of media relations, content marketing, community management, influencer relations and events.
The goal is to continue to develop MSI’s reputation in the UK – strengthening its leadership in gaming, and broadening its reach into creative, business and performance segments.
Jeff Kuo, General Manager, MSI Notebook Division, says, “Nelson Bostock understands our products and our aspirations, and we’re excited to achieve some outstanding results together.”
The appointment will utilise 30+ years’ of consumer tech experience, and our use of human understanding to better connect with key audiences. Now let’s start playing er… I mean… get to work.