We bring life
to innovation

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We’re an integrated communications agency for technology brands.

Winning minds through human understanding.
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Our work

EE
Launching 5G for EE
Be the first mobile network operator in the UK to launc...
BT
Change perceptions to position BT as a national champion
Communicate the rebrand as not just a change of symbol,...
Canon
Canon Pro: driving awareness of Canon’s product line-up
Drive positive press coverage for Canon’s product acr...
Ocado
Putting the spotlight on Ocado as a technology pioneer
Grow the profile of Ocado Technology, and Ocado Group, ...
BT/EE
Running a proactive press office for BT and EE
Build positive associations with BT and EE Nelson Bosto...
Apptio
Apptio, Creating a new category
Create air cover for Apptio and the discipline of Techn...
Twilio
Make Twilio the developer’s ‘go to’ platform
Build Twilio’s profile among developers to position i...
SHARE NOW
Building thought leadership in mobility
Make SHARE NOW a part of the conversation around London...

Our sectors

Obsessive about connectivity, megapixels and battery life, we bring the latest tech to market and get people talking about it.

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Consumer tech

Tech empowers, improves and regenerates businesses – we unlock those stories for the biggest names in software, platforms and infrastructure.

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Enterprise Tech

Connected solutions are transforming our worlds. We work with the companies at the forefront of innovation and change.

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Communications & Cloud

High Growth companies bring change and disruption. We build reputations for some of the world’s most exciting and ambitious technology brands.

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High growth

Driving a smarter, safer and more sustainable future, we work with innovators to create, communicate and lobby around key issues

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Mobility

Fintech is driving global change. Amongst the excitement and clamour for attention, we build profiles that lead, and reputations that last.

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Fintech

Some of the world’s leading tech brands trust us to grow and manage their reputations to support brand, product and sales

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Manufacturing

Our services

Planning

Planning is always the starting point – we work with you to challenge the brief, understand audiences and take out the guesswork. As part of UNLIMITED, our approach is rooted in human understanding. We combine input from neuro-scientists, data scientists and software to draw out behaviour-led insights to inform campaigns that move people.

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Creative

Brilliant insight informs stunning creative. Drawing on our human understanding, our team develops the thinking to build out communications platforms, eye-catching angles or campaign executions that will drive action.

We’ve generated buzz around beige, built new categories and created standout moments at launch. All with business goals at the forefront of any creative.

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Content

Creating content that cuts through requires precision and protagonists. Our content designers use data to inform content strategy, topics and formats to ensure that creative builds a connection. Something people truly want to read, watch or listen to. We put people at the heart.

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Media relations

We’re trusted by journalists, analysts and influencers to deliver pitch-perfect stories, so your message gets heard in all the right places. We understand who influences your audiences and build stories or engagements that will get their attention. From running a busy press office for BT & EE to generating C-Suite profile for high growth brands, our connections grow and protect reputations.

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Social & influencer

We reach and inspire a wider audience by connecting your brand with social communities and influencers. From influencer mapping to social content creation, community management to social advertising, we build campaigns that positively grow your audience and influence online.

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Crisis & reputation management

We manage the reputations of some of the biggest brands around. Combining years of reputation management experience with the latest social listening and analysis tools, we predict, mitigate and avoid crisis scenarios. The team handles everything from day-to-day media enquiries through to breaking global issues. We provide triage and response to protect reputation and drive positive sentiment.

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Analyst relations

Analysts can be the difference between success and failure in a market – particularly for B2B brands. We identify, initiate and grow analyst relationships so that your capabilities are clearly relayed to to potential customers.

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Internal communications

People are the beating heart of any business. The first step in any success or transformation program is positive engagement with employees. This doesn’t just happen organically. We help you to bring the best out of the business through our internal communications audit, strategy and support services to embed culture and sustain purpose.

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Events

From product launches to major trade shows, we’re on hand to help you design memorable events and increase engagement. Our team are trusted by some of the largest technology brands in the world to create standout moments that get people talking.

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International

Now and then, you need some extra reach. We help clients spread the word overseas through our network of intelligent agencies. Supported by a clear framework and ways of working, we can scale the support according to your requirements – working with agencies big and small so that you can work with the best match in market for your brief.

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Latest news

By: NB Team
19.05.2022

A collection of poems about loneliness, and resources to help, organised by the Winning Minds Matter team for Mental Health Awareness Week ’22. For the past four years, the Mental Health Foundation has chosen a theme for Mental Health Awareness Week (MHAW) – past years’ have been body image, kindness and nature. The human experience…

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By: NB Team
18.05.2022

Here’s some good news. Nelson Bostock has started to work with leading computer hardware manufacturer and gaming laptop specialist, MSI. In recent years, MSI has established itself as one of the world’s top laptop brands. It is known for industry leading innovation and its bold ambition to create the perfect gaming laptop. The integrated brief…

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By: NB Team
12.05.2022

Elaura Lacey scooped this month’s Winning Mind award. We find out what’s the best piece of advice she was given and how she can totally rock the dance floor. Why did you pick a career in PR and Communications? I love being creative and getting to use my writing skills, so a career in PR…

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By: NB Team
21.04.2022

This month’s Winning Minds Award went to Nicole Louis. Nicole tells us more about her passions (Tottenham) and how to talk to yourself as you’d talk to your best friend. Why did you pick a career in PR and Communications? I’d never considered a career in PR – or what it entailed – until I…

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By: Annie Paul and Tim Lines
07.04.2022

Buy-now-pay-later (BNPL) is quickly changing the face of consumer finance. If used correctly, BNPL has many benefits for consumers, including convenience, efficiency, and customer experience. Younger people in particular are embracing the chance to alleviate their financial pressures by staggering payments through installments.  From a business perspective too, everyone is entering the BNPL arena –…

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By: Fern Hugill
28.03.2022

When I was invited to a meeting in the metaverse, my heart sank a little. Was it fear of the unknown or fighting the buzz and all-round obsession with the Metaverse? Who knows? We do know that we must embrace the ‘Future of work’. Be that hybrid or fully remote. Let’s be honest, the likelihood…

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By: Tech for Purpose team
24.03.2022

Think you’re ready to promote your sustainability credentials? Truly understanding your audience is a vital starting point. Check out this 3 minute summary of research which reveals the three society attitudes towards sustainability and what they mean for your comms strategy. Get in touch with us if you’d like to hear more about what audience…

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By: NB Team
10.03.2022

Through 2022 we can expect to see a range of new automotive brands coming to the UK, from Nio to Byton to Rivian. While many of these are either electric brands from established automotive manufacturers or start-ups, perhaps the most interesting new entrant to the car market is Sony, which earlier this year unveiled its…

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By: Tech for Purpose team
22.12.2021

There’s a growing recognition that the technology sector is responsible for mountains of e-waste and the consumption of energy and natural resources. But the world is also expecting tech to be the source of innovation which can halt the crisis. In our first episode of Sustainable Sessions we look at what tech companies need to…

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By: NB Team
20.12.2021

What are the barriers we need to overcome to achieve sustainable mobility? In episode two of Mobility Bytes our tech-experts discuss what it will take to encourage people out of their cars and on to more sustainable modes of transport. We all have a stake in the debate. Let us know your thoughts.

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By: NB Team
17.12.2021

Amazon’s latest decision is bound to take shoppers by surprise. The company recently announced that it will no longer accept UK-issued Visa credit cards from January. Why? According to Amazon, the main driver was the high fees charged by Visa for processing payments, which increased drastically this year.  Since then, fresh claims have also emerged…

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By: NB Team
24.11.2021

Last month’s Winning Minds Award went to both Ellie Hattersley, an NBU stalwart, and the excellent Lydia Richmond who joined us just a few months ago. We sat down with them this week to find out more about their passions, motivations and why a career in PR.   Why did you pick a career in PR and Communications?  Lydia Richmond: For me, it comes down to being creative. Comms is incredibly…

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By: Tim Lines
18.11.2021

Would you eat a turkey in December and pay for it in the New Year? With the rise of Buy Now Pay Later (BNPL), this is likely to be the first Christmas paid for by instalments! 2021 has been a phenomenal year for BNPL. It has accelerated into our lives faster than you might have…

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By: Victoria Howarth
16.11.2021

What has soap got to do with self-confidence? Or fizzy drinks got to do with the black rights movement? Almost every big brand today has begun campaigning to become associated with something beyond what they ‘do’. Whether it’s Skittles associating itself with Pride, or Starbucks with the refugee crisis, every big brand worth their salt…

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