We bring life
to innovation

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We’re an integrated communications agency for technology brands.

Winning minds through human understanding.
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Our work

EE
Launching 5G for EE
Be the first mobile network operator in the UK to launc...
BT
Change perceptions to position BT as a national champion
Communicate the rebrand as not just a change of symbol,...
Canon
Canon Pro: driving awareness of Canon’s product line-up
Drive positive press coverage for Canon’s product acr...
Ocado
Putting the spotlight on Ocado as a technology pioneer
Grow the profile of Ocado Technology, and Ocado Group, ...
BT/EE
Running a proactive press office for BT and EE
Build positive associations with BT and EE Nelson Bosto...
Apptio
Apptio, Creating a new category
Create air cover for Apptio and the discipline of Techn...
Twilio
Make Twilio the developer’s ‘go to’ platform
Build Twilio’s profile among developers to position i...
SHARE NOW
Building thought leadership in mobility
Make SHARE NOW a part of the conversation around London...

Our sectors

Obsessive about connectivity, megapixels and battery life, we bring the latest tech to market and get people talking about it.

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Consumer tech

Tech empowers, improves and regenerates businesses – we unlock those stories for the biggest names in software, platforms and infrastructure.

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Enterprise Tech

Connected solutions are transforming our worlds. We work with the companies at the forefront of innovation and change.

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Communications & Cloud

High Growth companies bring change and disruption. We build reputations for some of the world’s most exciting and ambitious technology brands.

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High growth

Driving a smarter, safer and more sustainable future, we work with innovators to create, communicate and lobby around key issues

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Mobility

Fintech is driving global change. Amongst the excitement and clamour for attention, we build profiles that lead, and reputations that last.

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Fintech

Some of the world’s leading tech brands trust us to grow and manage their reputations to support brand, product and sales

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Manufacturing

Our specialisms

Planning

Planning is always the starting point – we work with you to challenge the brief, understand audiences and take out the guesswork. As part of UNLIMITED, our approach is rooted in human understanding. We combine input from neuro-scientists, data scientists and software to draw out behaviour-led insights to inform campaigns that move people.

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Creative

Brilliant insight informs stunning creative. Drawing on our human understanding, our team develops the thinking to build out communications platforms, eye-catching angles or campaign executions that will drive action.

We’ve generated buzz around beige, built new categories and created standout moments at launch. All with business goals at the forefront of any creative.

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Content

Creating content that cuts through requires precision and protagonists. Our content designers use data to inform content strategy, topics and formats to ensure that creative builds a connection. Something people truly want to read, watch or listen to. We put people at the heart.

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Media relations

We’re trusted by journalists, analysts and influencers to deliver pitch-perfect stories, so your message gets heard in all the right places. We understand who influences your audiences and build stories or engagements that will get their attention. From running a busy press office for BT & EE to generating C-Suite profile for high growth brands, our connections grow and protect reputations.

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Social & influencer

We reach and inspire a wider audience by connecting your brand with social communities and influencers. From influencer mapping to social content creation, community management to social advertising, we build campaigns that positively grow your audience and influence online.

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Crisis & reputation management

We manage the reputations of some of the biggest brands around. Combining years of reputation management experience with the latest social listening and analysis tools, we predict, mitigate and avoid crisis scenarios. The team handles everything from day-to-day media enquiries through to breaking global issues. We provide triage and response to protect reputation and drive positive sentiment.

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Analyst relations

Analysts can be the difference between success and failure in a market – particularly for B2B brands. We identify, initiate and grow analyst relationships so that your capabilities are clearly relayed to to potential customers.

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Internal communications

People are the beating heart of any business. The first step in any success or transformation program is positive engagement with employees. This doesn’t just happen organically. We help you to bring the best out of the business through our internal communications audit, strategy and support services to embed culture and sustain purpose.

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Events

From product launches to major trade shows, we’re on hand to help you design memorable events and increase engagement. Our team are trusted by some of the largest technology brands in the world to create standout moments that get people talking.

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International

Now and then, you need some extra reach. We help clients spread the word overseas through our network of intelligent agencies. Supported by a clear framework and ways of working, we can scale the support according to your requirements – working with agencies big and small so that you can work with the best match in market for your brief.

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Latest news

By: NB Team
24.11.2021

Last month’s Winning Minds Award went to both Ellie Hattersley, an NBU stalwart, and the excellent Lydia Richmond who joined us just a few months ago. We sat down with them this week to find out more about their passions, motivations and why a career in PR.   Why did you pick a career in PR and Communications?  Lydia Richmond: For me, it comes down to being creative. Comms is incredibly…

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By: Tim Lines
18.11.2021

Would you eat a turkey in December and pay for it in the New Year? With the rise of Buy Now Pay Later (BNPL), this is likely to be the first Christmas paid for by instalments! 2021 has been a phenomenal year for BNPL. It has accelerated into our lives faster than you might have…

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By: Victoria Howarth
16.11.2021

What has soap got to do with self-confidence? Or fizzy drinks got to do with the black rights movement? Almost every big brand today has begun campaigning to become associated with something beyond what they ‘do’. Whether it’s Skittles associating itself with Pride, or Starbucks with the refugee crisis, every big brand worth their salt…

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By: Victoria Howarth
05.11.2021

Last week, one of our colleagues went to Lisbon, for a client event at WebSummit. Everyone was giddy. Abroad? On a plane?! It’s like you’re in Mad Men! We’ve spent so long inside our own houses that going abroad still seems wild, even more so if it’s for work. After a year of broadcasted events…

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By: Nicole Louis
02.11.2021

Barclaycard launched a new TV campaign last week which mocks ‘cool’ Buy-Now-Pay-Later (BNPL) players like Klarna. Partnering with pop queen Grace Jones, the campaign tagline reads “Why does everything have to be cool these days?” And you probably know exactly what they’re talking about. Klarna has enlisted a slew of celebrities including Snoop Dogg and…

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By: Katie Owen
26.10.2021

We often talk about “finding a hook”. Something that will make a story feel really timely and relevant to the audience – and therefore be widely seen and shared. #Cybersecmonth is a campaign run by the EU (and US Government in tandem) in October to raise awareness of cybersecurity threats and how people can protect…

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By: NB Team
18.10.2021

Today we launched a new face for Nelson Bostock, bringing together the agency, team, clients and our work in a way that allows us proudly to tell you more about the impact we’re making in the world. When Roger Nelson and Martin Bostock set up the agency back in 1987, they intended to generate pitch…

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By: Caroline Coventry
15.10.2021

We turned the camera on our team to find out what they’re most excited about when it comes to technology and innovation. This is clearly a passion point for us. We love to tell stories about innovation but also look for ways to innovate from within. Look out for more from us on this subject….

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By: Katie Owen
14.10.2021

Here at Nelson Bostock, we’re talking cybersecurity week in, week out thanks to our mix of clients that tap into this sector. So, it doesn’t take Cybersecurity Awareness Month for us to indulge in the latest news, but it has been a particularly interesting few weeks in terms of industry news. The US initially took…

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By: Cassie Clarke
14.10.2021

At the start of 2021, we saw a seismic shift towards sustainability which has gained momentum as we’ve emerged from the pandemic and edge closer to COP26. Public awareness of climate change has never been greater and the role of communications has been a key driver in achieving this. Here are three things happening right…

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By: Shane O'Donoghue
14.10.2021

Mobility Bytes: Episode 1 In this first episode of the series, Shane O’Donoghue interviews Mobility PR expert George Chamberlain on whether the HGV driver shortage could be solved by self-driving vehicles. Are self-driving vehicles the answer? And what’s the media’s role been in the crisis? Let us know what you think of this issue by…

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By: NB Team
01.10.2021

Stefan joined Nelson Bostock as an Account Assistant just one month ago and he’s already scooped a Winning Mind Award! Let’s find out more about the face behind the accolade. Why a career in PR and Communications? It’s actually something that I fell into by chance after studying journalism. I’m very creative and I knew…

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By: NB Team
09.09.2021

This is an important week. It is Good Money Week – a yearly campaign to raise awareness of sustainable, responsible and ethical finance. In our recent Fintech PR Playbook, we highlighted that the demand for Environmental, Social Governance (ESG) investments has soared. Wealthtechs have an opportunity to give the up-and-coming / DIY investor the means…

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By: NB Team
03.09.2021

I was asked if I wanted this blog post to be anonymous and I initially said yes, but I’ve changed my mind so here it goes… I’m Charlotte Woods, a 28-year-old cat-loving woman (sorry) PR Account Director and (only recently) unashamedly constantly anxious and occasionally depressive, human being. That said there is NO judgement to…

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By: NB Team
12.08.2021

While ‘attention deficit hyperactivity disorder’ has a very descriptive name, the name is frustratingly unrepresentative of the symptoms experienced by individuals who have the condition. Many people living with ADHD choose not to tell colleagues they have the condition in fear of being labelled ‘disorganised’, ‘unfocussed’, and ‘unreliable’. What does ADHD look like? Every individual…

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