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It shouldn’t be news that it’s important to be interesting. Surely we all know that? But it’s something many brands are still struggling with. In the past, the big dogs held everyone’s attention – the big news outlets, the big brands, the big financial institutions, the big record labels. Whatever they produced, we consumed.
A collection of poems about loneliness, and resources to help, organised by the Winning Minds Matter team for Mental Health Awareness Week ’22. For the past four years, the Mental Health Foundation has chosen a theme for Mental Health Awareness Week (MHAW) – past years’ have been body image, kindness and nature. The human experience…
Here’s some good news. Nelson Bostock has started to work with leading computer hardware manufacturer and gaming laptop specialist, MSI. In recent years, MSI has established itself as one of the world’s top laptop brands. It is known for industry leading innovation and its bold ambition to create the perfect gaming laptop. The integrated brief…
Elaura Lacey scooped this month’s Winning Mind award. We find out what’s the best piece of advice she was given and how she can totally rock the dance floor. Why did you pick a career in PR and Communications? I love being creative and getting to use my writing skills, so a career in PR…
This month’s Winning Minds Award went to Nicole Louis. Nicole tells us more about her passions (Tottenham) and how to talk to yourself as you’d talk to your best friend. Why did you pick a career in PR and Communications? I’d never considered a career in PR – or what it entailed – until I…
Last month’s Winning Minds Award went to both Ellie Hattersley, an NBU stalwart, and the excellent Lydia Richmond who joined us just a few months ago. We sat down with them this week to find out more about their passions, motivations and why a career in PR. Why did you pick a career in PR and Communications? Lydia Richmond: For me, it comes down to being creative. Comms is incredibly…
Would you eat a turkey in December and pay for it in the New Year? With the rise of Buy Now Pay Later (BNPL), this is likely to be the first Christmas paid for by instalments! 2021 has been a phenomenal year for BNPL. It has accelerated into our lives faster than you might have…
Barclaycard launched a new TV campaign last week which mocks ‘cool’ Buy-Now-Pay-Later (BNPL) players like Klarna. Partnering with pop queen Grace Jones, the campaign tagline reads “Why does everything have to be cool these days?” And you probably know exactly what they’re talking about. Klarna has enlisted a slew of celebrities including Snoop Dogg and…
We turned the camera on our team to find out what they’re most excited about when it comes to technology and innovation. This is clearly a passion point for us. We love to tell stories about innovation but also look for ways to innovate from within. Look out for more from us on this subject….