Tag results
The last year has been an almighty big one for women’s sports. Attendance records have been broken, coverage rights have been snapped up, and viewership figures are soaring faster than Chloe Kelly’s penalty kick that sent England to the World Cup quarter-final. (That was 111km/h to be precise, a speed faster than any single kick…
2023 was a year defined by economic uncertainty, ChatGPT and the iconic Barbenheimer. That was in no small part due to the efforts of marketers. They jumped on the hype in a way we haven’t seen before – I mean, a real life Barbie Dream House – wow?! But even as marketers look to 2024,…
Is AI coming for our jobs? Can we trust it? What value can it actually bring? These were the questions buzzing in everyone’s ears at last week’s webinar from TMW’s team of fervent future-gazers. What’s Moving the Nation? is our regular temperature check on how the country is feeling and behaving, and the subsequent implications…
In recent months, we’ve heard a lot about the difficulties of applying AI within the creative industries. For every benefit it promises, there’s a counterbalancing drawback. It can summarise complex ideas, but if the data isn’t clean, you’ll end up with a biased result. It can streamline your processes, but it can’t think creatively. If…
When you ask Google for “the home of fintech”, the answer is no longer as clear cut as it used to be. Once considered the undeniable land of fintech opportunity, the UK has since come under fire from industry commentators, particularly after its controversial exit from the European Union. And, until recently, investment had likewise…
Last month I finished a bootcamp at the School of Communication Arts 2.0 in Brixton to learn about creativity from the school’s dean, Marc Lewis, and I thought I’d share the things that resonated most with me as a PR. There are some great strategies here we should be unlocking to reach brighter, more vivid…
On the 30th of November 2022, OpenAI launched ChatGPT – an AI chatbot which spots patterns in language, learns from its mistakes and provides eerily human conversation. The chatter around this new generation of AI hasn’t stopped since. Fearful of missing their moment, tech giants such as Microsoft and Google rushed to release their own…
In recent months we’ve watched ChatGPT bring artificial intelligence into public consciousness, seen the biggest tech companies making widespread layoffs and witnessed the rise of health tech. It’s easy to feel that we’re living in an age where we’ve already achieved ultimate digital literacy. But the truth is, technology is evolving beyond our imaginations, and…
Last month Katy scooped our monthly Winning Mind Award. The Winning Mind Award celebrates when people are living and breathing our agency’s values; Ambitious, Open, Proud, Honest and Creative. So we talk to our resident Texan on her career path, her perfect day and why she gifted someone a frog! Why did you pick a…
We are delighted to announce some significant promotions that will supercharge UNLIMITED’s Communications Division into 2023. Led by Will Hart as Group MD, with Nelson Bostock and Fever alongside Health Unlimited led by MD Clare Peck, we are excited to share that: Jo Chappel, Fever PR’s multi-award-winning creative has been promoted to Executive Creative Director…