Our news

Last month’s Winning Minds Award went to both Ellie Hattersley, an NBU stalwart, and the excellent Lydia Richmond who joined us just a few months ago. We sat down with them this week to find out more about their passions, motivations and why a career in PR.   Why did you pick a career in PR and Communications?  Lydia Richmond: For me, it comes down to being creative. Comms is incredibly…

Would you eat a turkey in December and pay for it in the New Year? With the rise of Buy Now Pay Later (BNPL), this is likely to be the first Christmas paid for by instalments! 2021 has been a phenomenal year for BNPL. It has accelerated into our lives faster than you might have…

What has soap got to do with self-confidence? Or fizzy drinks got to do with the black rights movement? Almost every big brand today has begun campaigning to become associated with something beyond what they ‘do’. Whether it’s Skittles associating itself with Pride, or Starbucks with the refugee crisis, every big brand worth their salt…

Last week, one of our colleagues went to Lisbon, for a client event at WebSummit. Everyone was giddy. Abroad? On a plane?! It’s like you’re in Mad Men! We’ve spent so long inside our own houses that going abroad still seems wild, even more so if it’s for work. After a year of broadcasted events…

Barclaycard launched a new TV campaign last week which mocks ‘cool’ Buy-Now-Pay-Later (BNPL) players like Klarna. Partnering with pop queen Grace Jones, the campaign tagline reads “Why does everything have to be cool these days?” And you probably know exactly what they’re talking about. Klarna has enlisted a slew of celebrities including Snoop Dogg and…

We often talk about “finding a hook”. Something that will make a story feel really timely and relevant to the audience – and therefore be widely seen and shared. #Cybersecmonth is a campaign run by the EU (and US Government in tandem) in October to raise awareness of cybersecurity threats and how people can protect…

Today we launched a new face for Nelson Bostock, bringing together the agency, team, clients and our work in a way that allows us proudly to tell you more about the impact we’re making in the world. When Roger Nelson and Martin Bostock set up the agency back in 1987, they intended to generate pitch…

We turned the camera on our team to find out what they’re most excited about when it comes to technology and innovation. This is clearly a passion point for us. We love to tell stories about innovation but also look for ways to innovate from within. Look out for more from us on this subject….

Here at Nelson Bostock, we’re talking cybersecurity week in, week out thanks to our mix of clients that tap into this sector. So, it doesn’t take Cybersecurity Awareness Month for us to indulge in the latest news, but it has been a particularly interesting few weeks in terms of industry news. The US initially took…

At the start of 2021, we saw a seismic shift towards sustainability which has gained momentum as we’ve emerged from the pandemic and edge closer to COP26. Public awareness of climate change has never been greater and the role of communications has been a key driver in achieving this. Here are three things happening right…

Mobility Bytes: Episode 1 In this first episode of the series, Shane O’Donoghue interviews Mobility PR expert George Chamberlain on whether the HGV driver shortage could be solved by self-driving vehicles. Are self-driving vehicles the answer? And what’s the media’s role been in the crisis? Let us know what you think of this issue by…

Stefan joined Nelson Bostock as an Account Assistant just one month ago and he’s already scooped a Winning Mind Award! Let’s find out more about the face behind the accolade. Why a career in PR and Communications? It’s actually something that I fell into by chance after studying journalism. I’m very creative and I knew…

This is an important week. It is Good Money Week – a yearly campaign to raise awareness of sustainable, responsible and ethical finance. In our recent Fintech PR Playbook, we highlighted that the demand for Environmental, Social Governance (ESG) investments has soared. Wealthtechs have an opportunity to give the up-and-coming / DIY investor the means…

I was asked if I wanted this blog post to be anonymous and I initially said yes, but I’ve changed my mind so here it goes… I’m Charlotte Woods, a 28-year-old cat-loving woman (sorry) PR Account Director and (only recently) unashamedly constantly anxious and occasionally depressive, human being. That said there is NO judgement to…

While ‘attention deficit hyperactivity disorder’ has a very descriptive name, the name is frustratingly unrepresentative of the symptoms experienced by individuals who have the condition. Many people living with ADHD choose not to tell colleagues they have the condition in fear of being labelled ‘disorganised’, ‘unfocussed’, and ‘unreliable’. What does ADHD look like? Every individual…

In June, many of us noticed how our favourite brands pulled out the stops to show their support for the LGBTQ+ Community during Pride month. Companies like Starbucks, Instagram and Banana Republic donned the rainbow flag through colourful campaigns, limited edition collections and funky hashtags to raise awareness of the LGBTQ+ community and to celebrate their…