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Weathering a media storm: What we learned from the PRCA’s Crisis Comms Conference

2015’s media storms have already given us plenty of ammunition for water cooler chat here at NBU Towers – from tragic theme park accidents, to errant tweets speaking their own crises. It’s no surprise last week’s PRCA Crisis Communications sessions was jam-packed with a cross section of representatives, itching to discuss their own experiences. These…

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An evening with the PRCA and DMA – creating successful partnerships

Last night we hosted an informative evening with the PRCA and DMA on the topic of Creating a Successful Partnership between PR and Direct Marketing agencies. With a focus on charities and not-for-profit organisations, the panel of speakers explored how PR and One to One Marketing agencies can help each other to meet charities’ long-term…

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The Edit – 27.11.15

What’s caught our eye Good news for parents-to-be! Well, if you work at Facebook, that is. Mark Zuckerberg has introduced four-month parental leave for all new fathers, days after he announced he would be taking two months of leave for the birth of his first child. It’s an unusual move in the 27/4 workaholic culture…

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PRCA – The future of technology journalism

On Tuesday night we hosted a PRCA discussion on the future of technology journalism, and the challenge of making money from it without compromising integrity. There was a great line-up of journalists – Charles Arthur (ex-Guardian); Sam Shead of Business Insider; Alex Wood, editor-in-chief of Memo; and Hannah Bouckley from PA / BT.com. Our host…

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“PR is at its best when it thinks journalistically” – A PRCA breakfast discussion with Christian May

On Wednesday morning we went along to the first PRCA Media Relations Group breakfast. It was a discussion with Christian May, the editor of City A.M. Strinkinlgy dressed, with an impeccably folded handkerchief in his top pocket, Christian immediately grabbed attention. He kept us entertained with more than a few wry jokes. The session was…

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Nelson Bostock shortlisted for two DARE awards

Good news, everyone! The PRCA has announced the shortlist for its annual DARE awards. We are chuffed to have made it not once, but twice – for ‘integrated campaign of the year’ and ‘trade and b2b campaign of the year’. We entered with our ‘gurus and guidance’ campaign for Canon UK. This campaign helped Canon…

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The Future of Technology Journalism

10.04.17 An evening with the PRCA The rise of digital consumption has had an astounding effect on the media industry. According to a recent report, a staggering 88% of millennials get their news from Facebook[1], and what’s more, current trends suggest that this figure is only set to rise. From credibility to monetisation, it’s presented…

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Five Top Tips to get into PR

By Will Hart, Deputy Managing Director, Nelson Bostock Unlimited It’s one of the great joys of working life to be able to offer candidates their first jobs in PR. To see them embrace the opportunity and ‘learn to fly’. Here at Nelson Bostock, there are three key things we look for in people (at all levels):…

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