Tag results

#Artificial Intelligence
The State of GenAI: Developments in Comms & Marketing
17.04.2024

As we gear up to host the next chapter in our Humans vs Robots event series, we had the opportunity to sit down with our Group CTO, Tom Wilks, for an insightful discussion on AI trends. Our conversation covered recent advancements and shifts, practical applications, and the ways in which businesses are adapting to its…

Read more
Humans vs. Robots: How B2B brands can bring AI into their day-to-day
14.11.2023

The second instalment of our ‘Humans vs. Robots’ event series revealed one clear reality – organisations are on their way to establishing generative AI within their day-to-day work.  And is it any wonder? Generative AI has accelerated far beyond the hype we discussed in our first event. We’ve all heard the claims – it helps…

Read more
Why I invite AI-braham Lincoln to all my brainstorms
09.10.2023

In recent months, we’ve heard a lot about the difficulties of applying AI within the creative industries. For every benefit it promises, there’s a counterbalancing drawback. It can summarise complex ideas, but if the data isn’t clean, you’ll end up with a biased result. It can streamline your processes, but it can’t think creatively.  If…

Read more
Highlights from the Lords Select Committee on Artificial Intelligence
27.10.2017

The House of Lords select committee on Artificial Intelligence recently gathered to hear evidence from witnesses across academia, law, industry, and the media. We attended to hear the latest insights on AI. But also the potential recommendations which for the government when the committee reports early next year. There were concerns from almost every group…

Read more
Let’s party like it’s 2118
14.06.2018

As Nelson Bostock’s resident DJ, (modesty alone prevents from saying *celebrity* DJ), I take my music festivals pretty seriously. Things have changed somewhat since my first ever festival experience (Reading Fest, 1999). Today, technology takes centre stage almost as much as the music does. What are some of the most exciting uses of technology in festivals today?…

Read more
Artificial Intelligence: Brand is King
02.01.2020

Artificial Intelligence (AI) is everywhere. While true human-like intelligence is distant, machine learning and intelligent systems are in use right now. Last month we hosted an event in our Soho office around AI and its relation to brand. We also discussed AI’s place in our everyday lives. We wanted to dig into how ‘our invisible…

Read more