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#PR
Speaking Your Mind
12.05.2017

12.05.17, By Peter Carson This week is Mental Health Awareness Week 2017. A national campaign aimed at removing the stigma around mental health issues and encouraging people to talk about the topic. Whether it’s their own experience or to gain more understanding. The theme of this year’s campaign, delivered by the Mental Health Foundation, is…

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Love letter to San Francisco
24.05.2017

24.05.17, by Lucie Bickerdike Earlier this month a colleague and I were lucky enough to visit San Francisco. We enjoyed a series of meetings with members of the city’s tech and PR communities. Much has been written about Silicon Valley as a global hub for technological innovation. More tech giants than it’s possible to count…

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48 hours at Cannes Lions
21.06.2017

Sinead O’Connor, 29.06.17  Last week, I headed to the French Riviera for the Cannes Lions 2017. Except for ending up at Gutter Bar (if you know, you know) until 3 am with some of the industry’s finest, I got a lot out of just 48 hours at the world’s biggest and best festival of creativity….

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Canon does grime – a look at our Wider Image campaign
06.07.2017

This week we unveiled Canon’s exciting new urban art exhibition at London’s Pop Brixton. This was part of a Europe-wide initiative that highlights the importance of photojournalism in storytelling. The exhibition, part of our Wider Image campaign, champions photojournalists who play a vital role in our society. Subsequently, it featured images from award-winning photojournalist Paul…

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Do it because it matters…
20.07.2017

By Tim Lines How can you understand and connect to an increasingly diverse nation if you are not diverse yourself? This stuck in my mind as we welcomed another bright group of students from the Taylor Bennett Foundation to NBU towers this week. The beauty of the programme is that it helps the students and…

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An ode to the GIF
24.07.2017

If a picture can speak a thousand words, is it fair to say a GIF can speak a thousand feelings? At a recent Ignite event, during which each speaker had five minutes and a maximum of 20 slides to get their point across, our imagination was caught by one of the evening’s more enlightening talks…

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The way into PR
30.08.2017

This week 16-17-year-olds across the country head into school to pick up their GCSE results. These could guide them on the path to further education, vocational careers or maybe University. However, with PR, the traditional routes aren’t always necessary. There are plenty of alternative ways to get your foot in the door. Yes, PR is…

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Transparency and employee ‘stickability’
14.03.2018

By Nick Clark, MD of Nelson Bostock Unlimited I recently contributed to a feature on maintaining employee engagement. The request was specific to the PR industry but could be easily applied to any industry, and any business. In answering the question, it’s hard not to leap to benefits (salaries and incentive schemes, healthcare, etc.). However,…

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A Creative Crash Course in B2B Storytelling: Building Campaigns with Impact
29.03.2018

By Stephen Pritchard, journalist and broadcaster If I had £1 for every paint-by-numbers B2B tech release with a plea for coverage, I’d be a rich man. I recently joined the Nelson Bostock High Growth team and their  Creative Director, Dan Warren to discuss how, with the evolving nature of journalism, creatively storytelling around even the most…

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Why you shouldn’t lose sleep over a PR skills gap
04.04.2018

By Tim Lines, Associate Director, Nelson Bostock Unlimited It feels like “skills gap” stories are everywhere. As the world changes and technology continues to rapidly shift the way that we live and work, it is almost inevitable that skills need to catch-up. From engineering to education; all disciplines and industries are affected by a perceived shortage…

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