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#Technology
Staying one step ahead of trending tech: Four key takeaways from South by Southwest 2023
05.05.2023

In recent months we’ve watched ChatGPT bring artificial intelligence into public consciousness, seen the biggest tech companies making widespread layoffs and witnessed the rise of health tech. It’s easy to feel that we’re living in an age where we’ve already achieved ultimate digital literacy. But the truth is, technology is evolving beyond our imaginations, and…

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How brands can jump on big political moments
23.03.2023

PR professionals have had a busy couple of weeks – though perhaps not quite as busy as the Chancellor. Hot on the tails of the dramatic collapse of SVB and rescue of its UK arm (a story that hit tech like an earthquake) came Jeremy Hunt’s long-awaited Spring Budget announcement on Wednesday 15th. So much…

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In case you missed it: 5 key takeaways from MWC ‘23
17.03.2023

After the interruptions of recent years, you might have thought that trade shows were dying off. If Mobile World Congress 2023 is anything to go by, in-person events are back. This year’s MWC welcomed a staggering 88,500+ attendees, from 202 countries and territories, there to hear from 2,400+ exhibitors and 1000+ speakers. Forgive the number…

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Fresh Perspectives: What’s Inspiring Us At Nelson Bostock?
10.02.2023

Where do great ideas come from? Often, it’s hard to tell. They can burst into existence in a moment. Or they can come together slowly, flowing between teams of creatives and gathering steam with each new iteration. At Nelson Bostock, our lifeblood is finding original ways of telling our clients’ stories, getting them noticed, and…

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Stories of Creative Inspiration: ‘Yinka Ilori: Parables for Happiness’  
04.01.2023

By learning more about diverse works of art, history, and culture we believe our team can better stimulate their creativity and spark new ideas for our clients. NBU’s designer Hannah Ginno details her recent visit to the London Design Museum and thinks about how B2B companies can create more fulfilling event experiences.   The Design…

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Major promotions at UNLIMITED Communications and Nelson Bostock
09.12.2022

We are delighted to announce some significant promotions that will supercharge UNLIMITED’s Communications Division into 2023. Led by Will Hart as Group MD, with Nelson Bostock and Fever alongside Health Unlimited led by MD Clare Peck, we are excited to share that: Jo Chappel, Fever PR’s multi-award-winning creative has been promoted to Executive Creative Director…

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Meet Georgia – our latest Winning Mind
01.11.2022

Georgia is our latest winner of the Winning Mind Award! Our monthly award of who goes above and beyond. Newly promoted, dramatic, non- coffee drinking, Georgia has some wise words for us all… Why did you pick a career in PR and Communications? Having spent four years studying English at university I always knew I…

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Meet the Bostockers: Lorraine
27.10.2022

In recognition of this year’s Black History Month, we wanted to highlight The 10,000 Black Interns Foundation and how they have helped NBU connect with talent. Since 2022, 10,000 Black Intern’s purpose is to transform prospects for young Black people in the UK by securing students and graduates with paid internships across an array of…

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Understanding the Nation: What does the cost of living crisis mean for tech brands?
24.10.2022

As nearly every household in the UK scrutinises spending in the face of rising inflation and increasing cost of borrowing, within recent history there has never been a greater need for support, advice and tools to see us through – what will be – a prolonged reality.  Overall, the cost of living is growing at…

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How to ‘sell’ on LinkedIn
12.10.2022

Whether you love or loathe the platform, there’s no denying that LinkedIn has clout. Outside of TikTok, LinkedIn has the highest organic engagement of all platforms, averaging 3.1%. By comparison, Hootsuite says that Facebook’s average organic engagement rate is just 0.07%. (The average organic TikTok engagement rate averages at 18%) Furthermore, 70% of users say…

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